Comparison · updated October 2026

Klaviyo alternative: email from your own catalogue

Klaviyo is the best-known email tool for webshops, with deep segmentation, SMS and dozens of ready-made flows. Neuramerce does email inside the platform your shop runs on: products, orders and revenue without an integration, and no price per active profile.

Email marketing included in every Neuramerce subscription

TL;DR: who is it for?

Choose

if you build flows on deep segments (viewed products, predicted next purchase, customer value), want to use SMS or keep your shop on Shopify. Klaviyo is clearly ahead there right now.

Choose

if your webshop runs on Neuramerce or will, and you mainly need a newsletter, a welcome sequence, abandoned cart emails and a post-purchase sequence. You don't pay per profile, products show the live price and stock, and revenue is shown per campaign without an integration.

The full comparison

Klaviyo compared on what both tools do themselves. Klaviyo wins on segmentation, SMS and the number of flows; the difference is where your product data and orders come from. With Neuramerce, the email module is the same system as your shop.

Neuramerce is still in active development. Need a specific integration or feature? Let us know: many features can be built fairly quickly. Feel free to get in touch.
FeatureNeuramerceKlaviyo
Automations
Welcome sequence after sign-up⁠Built inBuilt in
Abandoned cart emailsFixed sequence: 1, 24 and 72 hoursFlow, fully configurable
Browse abandonment (viewed, not bought)NoBuilt-in flow
Post-purchase sequence, per productBuilt in, filter by productBuilt in
Birthday emailYes, on the birthday itselfOn a date field
Webshop
Products with live price and stock⁠From your own catalogueVia your shop's product feed
Revenue per campaignLast click within 7 daysBuilt-in attribution
Transactional emails (order, shipping)Same platform, NL, EN and DEUsually via your shop
List
Dynamic segments on purchase behaviourFixed groups, AI suggests themBuilt in, also predictive
A/B testSubject only, winner on clicksSubject, content and send time
Sign-up forms and pop-upsBuilt inBuilt in
Double opt-in with consent proofOn by default, with proofConfigurable per list
Campaign per languageNo, separate group per languageVia a language segment
Sending
SMS and WhatsApp campaignsNoSMS charged per credit
Own sending domain with DKIMBuilt inBuilt in
Dedicated IPNo, shared mail serverNot publicly confirmed
New domain straight to a large listWarm-up from 200 per dayNot publicly confirmed
Dutch-language adminYesNo Dutch version found
Data in the EUYesNew accounts only, opt-in
Costs
CostsIncluded from StarterEmail approx. $60/mo at 2,500 profiles
What the price scales onNo price per contact or emailPer active profile
Comparison based on public information, October 2026. Klaviyo is a trademark of Klaviyo, Inc.; we are not affiliated. Spotted something that's wrong? Let us know

What does your Klaviyo stack really cost?

The Klaviyo plan grows with every active profile, including contacts you don't email. Add SMS credits, apps and maintaining the integration with your shop. Compare that total with one platform price that includes email marketing.
Estimated saving per year
€ 910
vs. € 1.400/year with Klaviyo
Claim this saving
Indicative, excl. VAT. Enter your own amounts. Compared with Neuramerce Starter, €490 per year when paid annually; email marketing is included in every plan.

Why webshops switch from Klaviyo

Rarely because Klaviyo falls short. Usually because the bill grows faster than the revenue from email, or because the shop and the email tool remain two systems.

No price per active profile

Since February 2025 Klaviyo counts every active profile, even if you don't email it. With Neuramerce, email marketing is part of the platform price, with no counter per contact.

Products without a feed

Product blocks pull price, sale price and stock from your own catalogue, fresh for every send batch. There's no product feed lagging behind.

Orders and revenue in the same system

A post-purchase sequence starts on every paid order, including at the till. An order within seven days of a click is credited as revenue to the campaign.

Data in the EU

Klaviyo offers EU storage only for new accounts that ask for it. With Neuramerce, your list is stored in the EU by default.

In Dutch

Admin, support and the standard emails in Dutch, with order and shipping emails also in English and German.

Switch in 4 steps

Your subscribers won't notice a thing. We set up your domain and keep Klaviyo running alongside until your whole list is reachable.
  1. Demo and intake

    30 minutes. We look at which flows, segments and SMS you use in Klaviyo and whether the platform covers them. Honest answer included, also about browse abandonment.
  2. Sending domain and warm-up

    You set SPF, DKIM and DMARC for a mail subdomain. The domain warms up: 200 emails per day in week 1, then 1,000, 5,000 and 20,000.
  3. Move your list and sequences

    You export your profiles as CSV and import them; unsubscribed stays unsubscribed. You set up the welcome, cart and order sequences again.
  4. Go live and cancel

    Once the warm-up runs at full speed, the newsletter goes out via Neuramerce and you cancel Klaviyo. One environment, one invoice.
FAQ

Frequently asked questions about switching from Klaviyo.

For webshops running on Neuramerce that mainly send newsletters, a welcome sequence, abandoned cart emails and a post-purchase sequence, yes. If you build flows on predictive segments, browse abandonment or SMS, Klaviyo is currently ahead.
When a customer with a known email address leaves a cart behind, up to three emails go out: after 1 hour, 24 hours and 72 hours. If the customer orders in between, the sequence stops. The timing is fixed, not configurable per step as in Klaviyo.
Yes, as a CSV export. Columns are mapped automatically and anyone who was unsubscribed stays unsubscribed. You choose which group the contacts go into.
A new sending domain starts at 200 emails per day and steps up after each week without high bounces, up to 20,000 per day. Keep Klaviyo running for a few weeks if your list is larger.
Nothing extra: the module is included in every plan, from Starter. There's no price per profile or per email sent.

Curious what your email tool really costs?

Bring your current invoice and list size to the demo. We'll run the numbers and tell you honestly whether switching makes sense.