Speed is
a selling point.

The first version of the new shop looked good, but the first measurements weren't great. Large photos loaded on mobile at desktop size, the menu with all its images loaded on every page, and chat and analytics scripts fought over the first second.

We measured page by page where the time went, and fixed it part by part. Not one trick, but dozens of small improvements in the platform. That means they apply to every shop on Neuramerce straight away.

A slow webshop loses visitors before they have seen a single product, especially on mobile and on an unreliable connection. For a shop that sells with big photos and video, that is the biggest risk. That is why we measure per page what happens before the first image appears, and remove everything that doesn't need to be there.

Most of the gain wasn't in one trick, but in many small things: a photo that loaded at desktop size on a phone, a script that came along on every page while only the category needed it, a chat that started up before the visitor saw anything. Each of those was fixed on its own.

Because those improvements live in the platform and not just in the Nomad Fire shop, every webshop on Neuramerce benefits straight away. A new shop starts at the speed Nomad Fire has now.